Social Media Analytics With Klout
Klout.com is a site that offers lightweight social media analytical data on your social media usage. It basically tracks your “likes”, followers, friends and more on facebook, twitter and linkedin (they are adding google+ at the time of this article). I heard about Klout sometime ago but was reminded when Ben Kinney of Keller Williams did a video on it and had people buzzing about it at the office. Many of these real estate agents thought Klout was some new social network.
So I decided to do my own video to go over what Klout is and is not. (Click “Read More” to see the video)It’s not a new network but it is a good site to check from time to time to measure your impact on your network. In our next post, I’ll be talking about a strategy you can use to develop your own social media strategy.