SEO Starter Guide

Posted by SoMe Guru on Sep 10, 2011 in blog, SEO | 1 comment

SEO Starter Guide

It’s probably one of the most common questions I get asked “How do you SEO something” or “How do you know what to write about and then optimize it?”

Basically it’s which comes first, the chicken or the egg type questions.  So I decided to write a little SEO Starter Guide for you.

STEP 1:  Know Your Topic & Be Passionate! 

You need to know what you are going to write about or do a video on, etc.  Dale Carnegie says that a poorly prepared speech given with passion is 100 times better than a well prepared passionless speech.

So you need to KNOW your stuff.  If you need more help read Crush It! 

STEP 2:  Research Google

You are going to go look

Social Media Analytics With Klout

Posted by SoMe Guru on Aug 11, 2011 in Marketing, Social Media, Tools, Tutorials | 0 comments

Social Media Analytics With Klout

Klout.com is a site that offers lightweight social media analytical data on your social media usage. It basically tracks your “likes”, followers, friends and more on facebook, twitter and linkedin (they are adding google+ at the time of this article). I heard about Klout sometime ago but was reminded when Ben Kinney of Keller Williams did a video on it and had people buzzing about it at the office. Many of these real estate agents thought Klout was some new social network.

So I decided to do my own video to go over what Klout is and is not.  (Click “Read More” to see the video)